General Tires was founded in 1915 in Akron, Ohio, and is a pioneer in patented tire technology. The company is currently owned by Continental which is the second largest European tire producer.

General Performance Tires are all-season tires that provides a comfortable ride with excellent traction and handling in various weather conditions.

General Passenger & Minivan Tires is a smart, high performance tire that performs in all seasons in fitments suitable for your everyday vehicle.

General Light Truck, Crossover & SUV Tires offers excellent handling and traction, durability and performance.